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Practise and Publish

But ICAN Club will continue its encouragement program.

Young Learners will be awarded a Winner Sticker for each post which scores +500 points 
Five Winner Stickers = a prize
Read more here

Adults will be offered a 5 per cent discount to attend a session in ICAN Club for each post + 1500 points.  
Read more here

But do not write for prizes. Prizes are just a game to keep you interested and feel appreciated. 

Writing for publication will dramatically improve your essays and will get you to the next level of real-life communication. Staying in top three longest will be randomly awarded by ICAN Club's prizes.

Five reasons to develop writing skills:

1. Writing is a powerful tool to develop your career.
2. You can voice your opinion and make a change.
3. Writing helps reflect on your life and make the best of it. 
4. We are living in amazing times. Record, document, share!
5. Writing is fun and boosts creativity.



Writing Tips and Rules for Community Talk Contributions

Writing Tips and Rules for Community Talk Contributions

  • By Val
  • Posted Nov 6, 2016
Add to favorites
The purpose of this project is to develop learners' creativity and autonomy. You are the decision maker and the creator. However, here are some tips that can help you make your text more effective and interesting.

Feel free to choose any topic and form of expression you like, provided you respect our Code of Conduct.
In short : do not post anything that would be considered inappropriate at school.

All contributions must be written by the participants themselves. Plagiarism in any form will not be tolerated and will cause ban from this and any future contests. We do not want to have anything to do with frauds.
Your teachers can give you some advice and help improve accuracy, but not to write instead of you. In case of doubt, we may ask you to write a passage within a limited period of time to prove your command of the language.
We encourage your creativity and skills development. You should practice multimedia writing, i.e. combining text with images, videos, sounds, animations, etc.
These too should be yours, not borrowed from the internet. In case you need to use an existent picture, for instance is you are writing about a painter and wish to use their portrait, make sure that the image is not copyright. 

This Rubric will help you understand what to look at to make your text better.
Here you will see three criteria in the first column, and the description of what will be evaluated as Outstanding, Average or Poor (leaves much to be desired). 
The number under each description is called a "multiplier" and it will be used to determine your score as you can see under the table. 

 Criteria  Outstanding       Average Leaves much
to be desired
A. Content 




It's a well-written text,
but it does not impress
the reader. 



It's hard to understand
the point, there is
no idea. Why did the
author write this text?


B. Quality of the language 


Free of mistakes, 
exact words and diverse structures


There are some mistakes, which, however, do not prevent the reader from understanding the message.


The text is hard to understand due to grammar and spelling mistakes, wrong use of words, wrong punctuation


C. Multimedia
(photos, pictures, videos, sound tracks, maps, etc.) 

Quality multimedia elements.

Multimedia supports the text. 

The text explains multimedia.

100 points
The multimedia elements are either of poor quality or do not fully match the text

Too many multimedia elements, and not all of them are relevant. 

The text has no references to multimedia

           50 points

No multimedia elements



No points


The score for each submission will be calculated in the following way:

The number of words in each text will be counted and then multiplied by the score gained by Criteria A, B (multiplier) and the score in Criteria C will be added.


1. Zack has submitted a text that contains 130 words. He tells an exciting story about rafting and supports it with a great photo and a video. However, there are several mistakes in his story: wrong punctuation, spelling mistakes and wrong tenses.

So, Zack will get the score of

Criterion A: 130 х 3 = 390
Criterion B: 130 х 1 = 130
Criterion C: 100

Total: 620 - Congratulations! Zack wins a Winner Sticker!
MIND: For adults to get a 5% discount the text should be three times longer, about 350+ words.

2. Joe wrote a long text, 300 words, about the book he was reading. Great job! But Joe didn't make any analysis or evaluation of the book. He limited himself to simple retelling of the plot without adding any value. Why did he write the text? It is not clear – there is nothing to remember from his text. Besides, Joe didn't proofread his text. His sentences are not finished, some words are used incorrectly and make it difficult to understand the message. And Joe didn't upload any illustration. 

So, Joe's submission will be evaluated as follows:
Criterion A: 300 х 1 = 300
Criterion B: 300 х 0.5 = 150
Criterion C: 0

Total: 450 - Sorry, next time Joe will work better and a Winner Sticker will be awarded to him too!

As you can see from these examples, it is much better to write a shorter quality text than a long and uninteresting one. Think about making a contribution, think about the value you are adding to this project to keep people interested. Leave a good memory in the minds of people.

The moderator will leave a comment under your post and will inform you which bonus you have been awarded. 

You can share your contribution in the social networks by pressing on the icons under the post.

Happy writing! 

About Author

Valiantsina (Val) is the founder and leader of ICAN Club, the owner and the admin of this site. She is the person to approach whenever you need help or advice. Val is an experienced teacher of English, who has worked in a variety of contexts and capacities and also as an interpreter/translator for international organizations, such as the World Bank, UNESCO, the Council of Europe, etc. She is an ideal candidate for cross-border creative educational projects.

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